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The fintech marketing magazine

Browse our latest fintech marketing stories featuring some of the most exciting and successful fintechs in the world.

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Sep 274 min read

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Fintech veteran Christie H. Kristensen shares insights on fintech marketing, driving growth, and customer-first strategies.

Ani Petrova

Jun 113 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Maisie Richardson, Payhawk's Head of Demand Gen, on its new ambassadorship with tennis star Grigor Dimitrov.

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Editor

Feb 66 min read

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Dive into the strategic vision and creative synergy that propelled Moneyfarm's latest brand metamorphosis, as narrated by their CCO.

Defacto's rebranding journey: A blend of identity, innovation and expansion

Editor

Nov 30, 20233 min read

Defacto's rebranding journey: A blend of identity, innovation and expansion

Defacto's co-founder Morgan O'hana sheds light on the fintech's recent rebranding and its future marketing plans.

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CMO moves: Mariette Ferreira joins PPRO after nearly 4 years at 11:FS

CMO moves: Volt appoints esteemed fintech marketer Irina Chuchkina as its 1st CMO

Ani Petrova

Jun 113 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Andrés Cáceres

Mar 225 min read

Focusing on purpose in a saturated market: lessons from HSBC Zing's launch

Editor

Dec 22, 20234 min read

Why did fintech Square host an Almost Xmas event in October?

Editor

Oct 3, 20235 min read

South African fintech Stitch “grows up” with a fresh brand and $25mn funding extension

Araminta Robertson

Jun 26, 20234 min read

Fintech Marketing Hub at Money2020 Europe 2023: Recap

Editor

Apr 28, 20234 min read

TrueLayer's rebranding - discover "never before"

Araminta Robertson

Apr 25, 20234 min read

Fintech Marketing Salary Trends - 2023 Survey Report

Editor

Apr 4, 20234 min read

Top 30 Most Influential Fintech Marketers of 2023 Honour List: Out Now

Editor

Nov 24, 20224 min read

GoCardless welcomes you to a new era of payments with a new brand

Editor

Nov 2, 20223 min read

Adyen repositions brand with a new tagline

Editor

Feb 18, 20225 min read

Capitalise wants to help you "Get fit for business"

Araminta Robertson

Dec 8, 20213 min read

Survey results: Fintech marketing challenges in 2021

Ani Petrova

Oct 28, 20212 min read

CMO moves: ex-SurveyMonkey Leela Srinivasan joins Checkout.com as its first CMO

Ani Petrova

Oct 19, 20215 min read

French fintech Libeo launches new brand identity after raising €20m in February

Ani Petrova

Oct 1, 20215 min read

The idea behind OpenPayd’s new brand: Q&A with Michael Treacy

Ani Petrova

Jul 27, 20214 min read

Nubank with a new look: What’s the new brand all about?

Editor

Jun 4, 20214 min read

Starling Bank shifts from brand to product marketing and appeals to #MakeMoneyEqual

Ani Petrova

Mar 25, 20215 min read

It’s all lizard brain’s fault: Inside Yolt’s new brand campaign

Ani Petrova

Mar 11, 20214 min read

Fintech Lumio goes through a rebrand and secures £1.15m in target-smashing crowdfund

Julia Willemyns

Mar 10, 20213 min read

The fintech marketing magazine

Browse our latest fintech marketing stories featuring some of the most exciting and successful fintechs in the world.

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Focusing on purpose in a saturated market: lessons from HSBC Zing's launch

Why did fintech Square host an Almost Xmas event in October?

South African fintech Stitch “grows up” with a fresh brand and $25mn funding extension

Fintech Marketing Hub at Money2020 Europe 2023: Recap

TrueLayer's rebranding - discover "never before"

Fintech Marketing Salary Trends - 2023 Survey Report

Top 30 Most Influential Fintech Marketers of 2023 Honour List: Out Now

GoCardless welcomes you to a new era of payments with a new brand

Adyen repositions brand with a new tagline

Capitalise wants to help you "Get fit for business"

Survey results: Fintech marketing challenges in 2021

CMO moves: ex-SurveyMonkey Leela Srinivasan joins Checkout.com as its first CMO

French fintech Libeo launches new brand identity after raising €20m in February

The idea behind OpenPayd’s new brand: Q&A with Michael Treacy

Nubank with a new look: What’s the new brand all about?

Starling Bank shifts from brand to product marketing and appeals to #MakeMoneyEqual

It’s all lizard brain’s fault: Inside Yolt’s new brand campaign

Fintech Lumio goes through a rebrand and secures £1.15m in target-smashing crowdfund

How Wise, formally known as TransferWise, has redefined its brand

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