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The fintech marketing magazine

Browse our latest fintech marketing stories featuring some of the most exciting and successful fintechs in the world.

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Sep 274 min read

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Fintech veteran Christie H. Kristensen shares insights on fintech marketing, driving growth, and customer-first strategies.

Jun 113 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Maisie Richardson, Payhawk's Head of Demand Gen, on its new ambassadorship with tennis star Grigor Dimitrov.

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Feb 66 min read

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Dive into the strategic vision and creative synergy that propelled Moneyfarm's latest brand metamorphosis, as narrated by their CCO.

Defacto's rebranding journey: A blend of identity, innovation and expansion

Nov 30, 20233 min read

Defacto's rebranding journey: A blend of identity, innovation and expansion

Defacto's co-founder Morgan O'hana sheds light on the fintech's recent rebranding and its future marketing plans.

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CMO moves: Mariette Ferreira joins PPRO after nearly 4 years at 11:FS

CMO moves: Mariette Ferreira joins PPRO after nearly 4 years at 11:FS

CMO moves: Volt appoints esteemed fintech marketer Irina Chuchkina as its 1st CMO

CMO moves: Volt appoints esteemed fintech marketer Irina Chuchkina as its 1st CMO

May 27, 20215 min read

Market like a fintech: Why your employees are your best brand advocates with Jeanniey Walden

Mar 25, 20215 min read

It’s all lizard brain’s fault: Inside Yolt’s new brand campaign

Mar 11, 20214 min read

Fintech Lumio goes through a rebrand and secures £1.15m in target-smashing crowdfund

Araminta Robertson

Feb 15, 20218 min read

"CMO talk" with Thomas Schäubli of Apiax: Why best marketing involves the product team

Julia Willemyns

Feb 10, 20214 min read

How tickr’s rebranding campaign strengthens its social investing promise

Jan 20, 20216 min read

"CMO talk" with Assurly’s Loic Jeanjean: Fintech is in the era of emotional marketing

Nov 24, 20206 min read

How to launch a new fintech product during a crisis: Lessons from Truevo

Oct 15, 20205 min read

Marketing above the line with fintech Habito

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