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The fintech marketing magazine

Browse our latest fintech marketing stories featuring some of the most exciting and successful fintechs in the world.

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Sep 274 min read

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Fintech veteran Christie H. Kristensen shares insights on fintech marketing, driving growth, and customer-first strategies.

Ani Petrova

Jun 113 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Maisie Richardson, Payhawk's Head of Demand Gen, on its new ambassadorship with tennis star Grigor Dimitrov.

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Editor

Feb 66 min read

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Dive into the strategic vision and creative synergy that propelled Moneyfarm's latest brand metamorphosis, as narrated by their CCO.

Defacto's rebranding journey: A blend of identity, innovation and expansion

Editor

Nov 30, 20233 min read

Defacto's rebranding journey: A blend of identity, innovation and expansion

Defacto's co-founder Morgan O'hana sheds light on the fintech's recent rebranding and its future marketing plans.

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CMO moves: Mariette Ferreira joins PPRO after nearly 4 years at 11:FS

CMO moves: Volt appoints esteemed fintech marketer Irina Chuchkina as its 1st CMO

Ani Petrova

Jun 113 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Editor

Feb 66 min read

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Editor

Sep 1, 20226 min read

How to run an OOH campaign: Lessons from Pleo

Editor

Feb 18, 20225 min read

Capitalise wants to help you "Get fit for business"

Ani Petrova

Nov 24, 20214 min read

"CMO talk" with Amabel Polglase of Zilch: Europe's fastest ever double unicorn

Editor

Jun 10, 20216 min read

Market like a fintech: What are the banks and fintechs that get social media right?

Editor

Jun 4, 20214 min read

Starling Bank shifts from brand to product marketing and appeals to #MakeMoneyEqual

Editor

May 13, 20218 min read

Market like a fintech: How to develop product-market fit as a fintech with Shameer Sachdev

Editor

Apr 29, 20217 min read

Market like a fintech: Turning customers into brand ambassadors

Editor

Apr 22, 20219 min read

Market like a fintech: How much customer research should you do?

Ani Petrova

Mar 25, 20215 min read

It’s all lizard brain’s fault: Inside Yolt’s new brand campaign

Julia Willemyns

Mar 2, 20213 min read

Bánkage à Trois: Why Lunar wants to "get in bed" with you

Ani Petrova

Feb 12, 20214 min read

Behind the scenes of Klarna’s Super Bowl commercial debut starring Maya Rudolph

Ani Petrova

Oct 15, 20205 min read

Marketing above the line with fintech Habito

Ani Petrova

Sep 16, 20207 min read

Unifimoney and the power of humor in fintech marketing

Editor

Sep 4, 20201 min read

The fintech marketing magazine

Browse our latest fintech marketing stories featuring some of the most exciting and successful fintechs in the world.

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

How to run an OOH campaign: Lessons from Pleo

Capitalise wants to help you "Get fit for business"

"CMO talk" with Amabel Polglase of Zilch: Europe's fastest ever double unicorn

Market like a fintech: What are the banks and fintechs that get social media right?

Starling Bank shifts from brand to product marketing and appeals to #MakeMoneyEqual

Market like a fintech: How to develop product-market fit as a fintech with Shameer Sachdev

Market like a fintech: Turning customers into brand ambassadors

Market like a fintech: How much customer research should you do?

It’s all lizard brain’s fault: Inside Yolt’s new brand campaign

Bánkage à Trois: Why Lunar wants to "get in bed" with you

Behind the scenes of Klarna’s Super Bowl commercial debut starring Maya Rudolph

Marketing above the line with fintech Habito

Unifimoney and the power of humor in fintech marketing

Going to the bank is a thing of the past: Inside Ally's new campaign

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