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The fintech marketing magazine

Browse our latest fintech marketing stories featuring some of the most exciting and successful fintechs in the world.

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Sep 274 min read

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Fintech veteran Christie H. Kristensen shares insights on fintech marketing, driving growth, and customer-first strategies.

Ani Petrova

Jun 113 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Maisie Richardson, Payhawk's Head of Demand Gen, on its new ambassadorship with tennis star Grigor Dimitrov.

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Editor

Feb 66 min read

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Dive into the strategic vision and creative synergy that propelled Moneyfarm's latest brand metamorphosis, as narrated by their CCO.

Defacto's rebranding journey: A blend of identity, innovation and expansion

Editor

Nov 30, 20233 min read

Defacto's rebranding journey: A blend of identity, innovation and expansion

Defacto's co-founder Morgan O'hana sheds light on the fintech's recent rebranding and its future marketing plans.

Join 1,200+ fellow fintech marketers from brands like:

CMO moves: Mariette Ferreira joins PPRO after nearly 4 years at 11:FS

CMO moves: Volt appoints esteemed fintech marketer Irina Chuchkina as its 1st CMO

Andrés Cáceres

Mar 225 min read

Focusing on purpose in a saturated market: lessons from HSBC Zing's launch

Andrés Cáceres

Jan 193 min read

4 audacious fintech marketing campaigns of 2023

Editor

Dec 22, 20234 min read

Why did fintech Square host an Almost Xmas event in October?

Editor

Sep 6, 20234 min read

Fintech Marketing Q&A with Allison Netzer of Nymbus

Editor

Jun 14, 20237 min read

Fintech Marketing Q&A with Alex Ford of Claro Money

Scott Rosenblum

Mar 21, 20234 min read

Fintech and thought leadership: It still matters

Brad Michelson

Sep 3, 20214 min read

How do you market "free" money? Branding.

Mai Fenton

Jul 14, 20216 min read

Where to start with content marketing? - Quick guide by Mai Fenton of Superscript

Editor

Jul 5, 20215 min read

Fintech brands - Evolve or die

Teresa Bartaseviciute

Feb 10, 20213 min read

What fintechs can learn from Monzo and BrewDog on building a strong customer community

Jessica Myers

Dec 3, 20204 min read

Metro Bank's Jessica Myers on "Building a brand in extraordinary times"

Kathryn Strachan

Oct 22, 20203 min read

5 fintech marketing strategies and why they work

Ani Petrova

Sep 22, 20205 min read

Inside Pleo's fintech marketing machine

Ani Petrova

Jul 20, 20207 min read

Chime's "secret" to success

Editor

Jul 8, 20203 min read

B2C vs. B2B fintech marketing

Editor

Jul 3, 20207 min read

The fintech marketing magazine

Browse our latest fintech marketing stories featuring some of the most exciting and successful fintechs in the world.

Focusing on purpose in a saturated market: lessons from HSBC Zing's launch

4 audacious fintech marketing campaigns of 2023

Why did fintech Square host an Almost Xmas event in October?

Fintech Marketing Q&A with Allison Netzer of Nymbus

Fintech Marketing Q&A with Alex Ford of Claro Money

Fintech and thought leadership: It still matters

How do you market "free" money? Branding.

Where to start with content marketing? - Quick guide by Mai Fenton of Superscript

Fintech brands - Evolve or die

What fintechs can learn from Monzo and BrewDog on building a strong customer community

Metro Bank's Jessica Myers on "Building a brand in extraordinary times"

5 fintech marketing strategies and why they work

Inside Pleo's fintech marketing machine

Chime's "secret" to success

B2C vs. B2B fintech marketing

To use or not to use? "Free money" reward strategies as a tool to grow your fintech

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