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The fintech marketing magazine

Browse our latest fintech marketing stories featuring some of the most exciting and successful fintechs in the world.

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Sep 27, 20244 min read

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Fintech veteran Christie H. Kristensen shares insights on fintech marketing, driving growth, and customer-first strategies.

Jun 11, 20243 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Maisie Richardson, Payhawk's Head of Demand Gen, on its new ambassadorship with tennis star Grigor Dimitrov.

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Feb 6, 20246 min read

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Dive into the strategic vision and creative synergy that propelled Moneyfarm's latest brand metamorphosis, as narrated by their CCO.

Defacto's rebranding journey: A blend of identity, innovation and expansion

Nov 30, 20233 min read

Defacto's rebranding journey: A blend of identity, innovation and expansion

Defacto's co-founder Morgan O'hana sheds light on the fintech's recent rebranding and its future marketing plans.

Join 1,200+ fellow fintech marketers from brands like:

CMO moves: Mariette Ferreira joins PPRO after nearly 4 years at 11:FS

CMO moves: Mariette Ferreira joins PPRO after nearly 4 years at 11:FS

CMO moves: Volt appoints esteemed fintech marketer Irina Chuchkina as its 1st CMO

CMO moves: Volt appoints esteemed fintech marketer Irina Chuchkina as its 1st CMO

Jun 11, 20243 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Jan 10, 20229 min read

The top 7 most successful fintech marketing tactics (incl. real-life examples)

Mar 17, 20215 min read

Top 5 crypto marketing strategies for 2021

Feb 17, 20214 min read

Release The Kraken! - A dive into the marketing strategy of growing cryptocurrency exchange, Kraken

Julia Willemyns

Jan 25, 20214 min read

How to expand from B2C to B2B: Why Privacy.com’s Card Issuing API marks a change in fintech

Oct 5, 20205 min read

How fintech YuLife uses gamification to transform the insurance sector

Sep 16, 20207 min read

Unifimoney and the power of humor in fintech marketing

Jul 20, 20207 min read

Chime's "secret" to success

Jul 17, 20203 min read

11:FS’s 2020 Fintech Marketing Playbook

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